Alicia Castillo Mena

Alicia Castillo Mena

Professor at the Dep. Prehistory, Ancient History and Archaeology

School of Geography and History UCM

Dept. of Prehistory, Ancient History and Archaeology (former Department of Prehistory).

Alicia Castillo is professor at the Dep. Prehistory, Ancient History and Archaeology of the School of Geography and History of the Complutense University of Madrid. She is an archaeologist specialised in Cultural Heritage management, her main work has focused on the relationship between urbanism and Archaeology, along with World Heritage issues. She is co-director of the “Cultural Heritage Management” research team of the UCM (Web).

Cultural Heritage of the Casa de Campo

 

Together with the professor Lino García Morales, for this 2018-2019 academic year, students of the research subject of the Interuniversity Master’s Degree Cultural Heritage in the XXI Century: Management and Research will carry out an activity together with the Business Forum of Madrid and with the support of the Entrepreneur’s Office of the UCM in the unique environment of the Casa de Campo in Madrid.

This activity aims to recognize their potential and cultural heritage assets, to improve their dissemination and public presentation, as the recovery of this environment is a commitment of the City of Madrid. In addition, it aims to generate more cooperative relationships among students based on the production of proposals through collective knowledge, which are encouraged from creativity and public presentation of playful character with the use of learning methodologies for projects and portfolio.

Again, leaving the common standards of the Spanish educational method, students will work throughout the process as a team, from the moment of the initial search for ideas with which to direct their work, through the Design Thinking method, to the public presentation of their proposals and subsequent perfection of the work taking advantage of the feedback that external experience brings.

EYCH2018 Project 1:

Within the Living UniLab program of the School of Geography and History and using the working methodology of Design for Change (Web), the students of the History and Archaeology degrees will learn to face real challenges of the business world in relation to heritage (with the support of the Business Forum of Madrid and several companies: El Corte Inglés, Callao City Lights, Mahou and Endesa). Students will make various proposals suitable for each company considering their own business strategies and the projection of cultural heritage.

 

EYCH2018 Project 2:

As part of the Research module of the Interuniversity Master’s Degree “Cultural Heritage in the XXI Century: Management and Research” and with the collaboration of “Intransit” (one body of the Complutense University of Madrid), the students will carry out an in-depth study of the value of the Moncloa Campus -University City of Madrid. The methodology followed will also be Design Thinking (Web). They will carry out, along with the artist Miriam Fernández, a sound mapping (a map based on the sound) of the campus and will collect those heritage indicators that participants deem appropriate. They ultimately elaborate some projects of diffusion of the University City. This project is framed by the 90th  anniversary of the construction of the Campus of Moncloa (2017).

E-mail

alicia.castillo@ghis.ucm.es

Location

School of Geography and History UCM
Dept. of Prehistory, Ancient History and Archaeology (former Department of Prehistory)

Web

Proffesional site

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